§ 01
SEO by industry
Same mechanics. Different details.
The map pack, the service-area page and the phone that has to ring work the same way in every local service business. What changes is what people search, what they are afraid of, and what a page has to say to win the call. One page per industry, written from the actual search data.
Lawyers
SEO for law firms
Legal is the most expensive corner of local search.
90,500 searches a month for “personal injury lawyer near me”
ReadDentists
SEO for dental practices
“Dentist near me” is searched 823,000 times a month in the US.
823,000 searches a month for “dentist near me”
ReadPlumbers
SEO for plumbing companies
Half of plumbing demand is an emergency, searched on a phone with water on the floor.
450,000 searches a month for “plumber near me”
ReadContractors
SEO for contractors and remodelers
A kitchen remodel is a $40,000 decision made over three months, and the search that starts it is “kitchen remodel cost”.
18,100 searches a month for “general contractor near me”
ReadRoofers
SEO for roofing companies
Roofing has two seasons.
90,500 searches a month for “roof repair near me”
ReadChiropractors
SEO for chiropractic clinics
“Chiropractor near me” is searched 246,000 times a month, and almost nobody searching it knows which chiropractor they want.
246,000 searches a month for “chiropractor near me”
Read§ 02
Not on the list?
HVAC, electrical, restoration, pest control, landscaping, veterinary, med spas, auto repair — the method transfers to any business found by a service plus a place. Send us the domain and we will show you how it applies to yours.
Next step
Find out what your site is costing you
Send your domain and the towns you deliver to. You get a written audit back within two business days: the technical faults, the service areas you have no page for, and the exact terms your closest competitor ranks for that you do not. No call required to receive it.